What landing pages and widgets are
This video provides a detailed overview of the contents of the menu item ‘Landing Pages & Widgets’:
This section includes, among other things:
Lead generation tools
There are various tools available that require leads to provide information, regardless of whether they leave their email address or not. Two examples are:
- Property valuation
- Telephone consultation
Use of statistics
Each tool provides a number that indicates the number of leads that have used the respective tool. For example, if the number 100 is displayed next to property valuation, this means that the tool has been used a hundred times.
Click on the number: Clicking on the number takes you directly to the contact overview. There, the filter is set to ‘property valuation’ or ‘telephone consultation’ and you can see all contacts who have used the respective tool.
Access to materials
Under the menu item ‘Materials’, you will find all marketing content that you can use for the respective tool. This includes:
- Content
- Social media images
- All other relevant materials
Simply click on the link to go to the next section and download all content.
Details about the tools and landing pages
When you click on ‘More’, you will receive:
- A detailed description of the tool
- Statistics on how often the tool is used
- A button that takes you to the contact overview
Landing page and iframe code
For each tool, such as the property valuation, you have a landing page and a widget (web component-based – NOT an iframe) that can be integrated into your website. The code for this integration is already adapted to your company colours, so it can be integrated into your website with little effort.
At the top of the page, you will see the statistics, the landing page and the widget code.
This video explains the structure of the ‘Landing pages & bait’ menu item under the ‘Tools’ tab and what information you can find there.